USLegal Reporter » yahoo http://reporter.uslegal.com Just another USLegal Blogs weblog Tue, 16 Mar 2010 15:14:32 +0000 http://wordpress.org/?v=2.8.2 en hourly 1 Congress Considers Yahoo and Microsoft Partnership http://reporter.uslegal.com/2009/09/01/congress-considers-yahoo-and-microsoft-partnership/ http://reporter.uslegal.com/2009/09/01/congress-considers-yahoo-and-microsoft-partnership/#comments Tue, 01 Sep 2009 20:25:34 +0000 Dana Altman http://reporter.uslegal.com/?p=896 Yahoo and Microsoft have proposed a partnership in search and advertising, prompting legislators to review privacy issues in behaviorally targeted marketing practices that track users’ activity online. Federal legislation has been proposed to allow users to actively “opt in” to programs that track their browsing. Currently, users to opt-out of behavioral tracking and few people bother to do so.

Yahoo reported that out of 140 million U.S. visitors to its sites in July 2008, “approximately 75,000″ visited its opt-out page. Microsoft reported that out of 130 million U.S. visitors to its sites in August 2008, only approximately 1,800 opted out. eMarketer estimates that spending on behaviorally targeted advertising in the U.S. will quadruple to $4.4 billion by 2012.

Source: http://www.marketwatch.com/story/planned-privacy-law-may-hamper-online-ad-industry-2009-09-01

]]> http://reporter.uslegal.com/2009/09/01/congress-considers-yahoo-and-microsoft-partnership/feed/ 2 Oregon Court Rules Yahoo Not Liable for Nude Photos http://reporter.uslegal.com/2009/05/13/oregon-court-rules-yahoo-not-liable-for-nude-photos/ http://reporter.uslegal.com/2009/05/13/oregon-court-rules-yahoo-not-liable-for-nude-photos/#comments Wed, 13 May 2009 14:27:27 +0000 Dana Altman http://reporter.uslegal.com/?p=849 The 9th U.S. Circuit Court of Appeals has found Yahoo not responsible for nude photos posted on its website by outside parties. An Oregon woman brought a lawsuit in 2005, suing Yahoo for allowing her ex-boyfriend to create a profile for her with nude photos included, and posing as her in an online chat room to solicit sex without her knowledge or permission.

The court said Yahoo was protected under a 1996 federal law that gives broad immunity to service providers to encourage the open exchange of material on the Internet by its users. The court’s ruling left open the possibility that Yahoo may be liable for promising to remove the offending materials and information. The plaintiff claimed that a Yahoo official promised to immediately remove the photos when a local TV station was preparing a report, but failed to carry out the promise.

Source: http://www.sfgate.com/cgi-bin/article.cgi?f=/n/a/2009/05/11/financial/f131829D98.DTL

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